Comic Con
Comic-Con
Working with JMP-Creative, Ernest oversaw the largest Assassin’s Creed Event in franchise history. In order to meet Ubisoft’s vision of bringing the game to life and create buzz, guests were able to participate in a large parkour obstacle course to become a “Master Assassin.” Every element of the course was pulled directly from the Assassin’s Creed Syndicate game. Guests also got to play a demo of the game in advance of the release. Over 3000 people per day were part of this experience.